New London is a somewhat small city located in the state of Wisconsin. With a population of 7,524 people and two associated neighborhoods, New London is the 126th largest community in Wisconsin. New London has an unusually large stock of pre-World War II architecture, making it one of the older and more historic cities.New London is neither predominantly blue-collar nor white-collar, instead having a mixed workforce of both blue-collar and white-collar jobs. Overall, New London is a city of service providers, professionals, and production and manufacturing workers. There are especially a lot of people living in New London who work in food service (11.79%), sales jobs (10.32%), and healthcare suport services (6.88%). Of important note, New London is also a city of artists. New London has more artists, designers and people working in media than 90% of the communities in America. This concentration of artists helps shape New London’s character. And if you like science, one thing you'll find is that New London has lots of scientists living in town - whether they be life scientists, physical scientists (like astronomers), or social scientists (like geographers!). So, if you're scientific-minded, you might like it here too. As is often the case in a small city, New London doesn't have a public transportation system that people use for their commute.The citizens of New London are slightly better educated than the national average of 21.84% for all cities and towns, with 23.17% of adults in New London having a bachelor's degree or advanced degree. The per capita income in New London in 2022 was $22,438, which is low income relative to Wisconsin and the nation. This equates to an annual income of $89,752 for a family of four. However, New London contains both very wealthy and poor people as well. New London is a very ethnically-diverse city. The people who call New London home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of New London residents report their race to be White, followed by Asian. New London also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 15.36% of the city’s residents. Important ancestries of people in New London include German, Swedish, Irish, Polish, and Scandinavian. The most common language spoken in New London is English. Other important languages spoken here include Spanish and Polish.
