Sunland Park is a medium-sized city located in the state of New Mexico. With a population of 17,121 people and three constituent neighborhoods, Sunland Park is the 13th largest community in New Mexico. Sunland Park has seen a significant amount of newer housing growth in recent years. Quite often, new home construction is the result of new residents moving in who are middle class or wealthier, attracted by jobs, a healthy local economy, or other amenities as they leave nearby or far away areas for greener pastures. This seems to be the case in Sunland Park, where the median household income is $34,639.00.

Sunland Park is a small city, and as such doesn't have a public transit system that people use to get to and from their jobs every day.

In terms of college education, Sunland Park is nearly on par with the US average for all cities of 21.84%: 18.41% of adults 25 and older in Sunland Park have a bachelor's degree or advanced degree.

The per capita income in Sunland Park in 2018 was $19,212, which is lower middle income relative to New Mexico, and low income relative to the rest of the US. This equates to an annual income of $76,848 for a family of four. However, Sunland Park contains both very wealthy and poor people as well.

Sunland Park is an extremely ethnically-diverse city. The people who call Sunland Park home describe themselves as belonging to a variety of racial and ethnic groups. People of Hispanic or Latino origin are the most prevalent group in Sunland Park, accounting for 94.32% of the city’s residents (people of Hispanic or Latino origin can be of any race). The greatest number of Sunland Park residents report their race to be White, followed by Black or African-American. Important ancestries of people in Sunland Park include Jamaican, English, German, Scottish, and Italian.

Foreign born people are also an important part of Sunland Park's cultural character, accounting for 33.15% of the city’s population.

The most common language spoken in Sunland Park is Spanish. Other important languages spoken here include English and Tagalog.