Rexburg is a medium-sized city located in the state of Idaho. With a population of 39,975 people and ten associated neighborhoods, Rexburg is the ninth largest community in Idaho. There's nothing like the smell of a brand new house, and in Rexburg, you'll find that a large proportion of houses were recently built. New growth in residential real estate is an indication that people are choosing to move to Rexburg, and putting down their money on brand new construction. Rexburg’s real estate is, on average, some of the newest in the nation. Rexburg does seem to be experiencing an influx of affluent people, because the median household income is $50,359.00.

Also of interest is that Rexburg has more people living here who work in computers and math than 95% of the places in the US.

Telecommuters are a relatively large percentage of the workforce: 12.26% of people work from home. While this number may seem small overall, as a fraction of the total workforce it is high relative to the nation. These workers are often telecommuters who work in knowledge-based, white-collar professions. For example, Silicon Valley has large numbers of people who telecommute. Other at-home workers may be self-employed people who operate small businesses out of their homes.

In addition, Rexburg is a major college town that has a very high percentage of its residents over 18 years old who are college students. Naturally, collegiate life has a major influence on local Rexburg culture, lifestyle and entertainment options. Rexburg really pulses to the beat of the academic calendar. In Rexburg every fall, returning students reinvigorate the community, who you will notice are all over town, buying groceries, out with friends, and getting acquainted or re-acquainted with each other and Rexburg. One of the beneficial effects that colleges provide is that they tend to be lasting institutions that deliver direct economic benefits to the local economy in the form of such things as jobs for faculty and staff, and spending by students. Rexburg benefits directly from this.

One of the benefits of Rexburg is that there is very little traffic. The average commute to work is 16.68 minutes, which is substantially less than the national average. Not only does this mean that the drive to work is less aggravating, but noise and pollution levels are lower as a result.

The citizens of Rexburg are among the most well-educated in the nation: 40.82% of adults in Rexburg have a bachelor's degree or even advanced degree, whereas the average US city has 21.84% holding at least a bachelor's degree.

The per capita income in Rexburg in 2022 was $21,283, which is low income relative to Idaho and the nation. This equates to an annual income of $85,132 for a family of four. However, Rexburg contains both very wealthy and poor people as well. Rexburg also has one of the higher rates of people living in poverty in the nation, with 35.49% of its population below the federal poverty line.

Rexburg is a somewhat ethnically-diverse city. The people who call Rexburg home describe themselves as belonging to a variety of racial and ethnic groups. The greatest number of Rexburg residents report their race to be White, followed by Asian. Rexburg also has a sizeable Hispanic population (people of Hispanic origin can be of any race). People of Hispanic or Latino origin account for 11.33% of the city’s residents. Important ancestries of people in Rexburg include English, German, Scottish, Danish, and Irish.

The most common language spoken in Rexburg is English. Other important languages spoken here include Spanish and Chinese.